Eco York LLC

Click-through rate (CTR) isn’t just any number. CTR tells a tale—it shows us how grabbing your ad is, how well it fits your main crowd, and if it truly drives them to act. At its heart, CTR is the share of folks who click on your ad once they see it. A significant CTR means your ads are not just seen, but are also making a mark. But there’s a snag here—not every CTR is the same. What’s viewed as a “good” CTR changes a lot based on your work area, how your ad looks, and what platform you use. For one type of job, a 5% CTR might be great, but for another, it could show weak results. This change makes it hard for companies to measure their success. In this post, we’ll unfold what CTR means in PPC marketing and look at how this key number moves across different fields. Whether you’re running Google Search ads, Display Network ads, or using paid social media plans, we’ll share top ways to boost your CTR and lift your overall ad results. Ready to make your ads more click-friendly? Let’s jum...

Today, in our fast digital world, firms look to grab more views, more leads, and most key—more gains from their ad money. One of the top ways to hit all three is using Google Display Ads. These visual ads let you reach over 90% of people online all over the world. They are a must in any sharp marketing plan. Yet, not every display ad run works the same. Some just eat your cash with little back, while others build strong brand looks and get lots for a low cost. Knowing how to create effective display ads that look great and drive real ROI is key. Let’s dive into how Google Display Ads work and how to use them to push your PPC marketing results up. What Are Google Display Ads? Google Display Ads are visual ads that show up across a vast network of over two million sites, YouTube, apps, and Gmail. Unlike search ads, which pop up when someone types a word in Google, display ads appear as users browse the net, watching videos, reading, or checking emails.  They are great for making you...